To me self love is essentially caring about your own well being and feeling happy about yourself in general. As Valentine's Day is this hugely marketed time where love for other people is a key focus, I thought why not take the opportunity to spend the day celebrating ourselves rather than other people. With everyday life for a lot of us being about caring for others such as; children, families, friends and partners etc. Taking one day out of the year to be selfish and show yourself some self love really isn't a bad thing. In my opinion, it's the furthest thing from bad.